The House Style

The house style holds because I've used only two fonts throughout the three pieces, and the headlines/titles are consistent, so that the reader will know that these pieces all belong to Palette Magazine, and therefore this differentiates this magazine from the rest. The font sizes of the text of contents page, the front cover sell lines and the double page spread's standfirst are the same/very similar. 

Link to Evaluation Question 1: The reason the style is minimalist is to reflect the new views of a younger demographic, especially of the more artistically inclined. Just like modern art, the style represents anti-establishment and being "free" from conventions and rules of how the audience should consume media.